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Carlsberg & Liverpool F.C.
For well over a decade, we’ve collaborated with Carlsberg, including its global repositioning. This time, we were thrilled to mark the brand’s long-standing partnership with Liverpool Football Club, the Premier League’s longest-running collaboration since 1992. We created six limited-edition cans featuring the iconic kits of legendary LFC players: Ian Rush, John Barnes, Sami Hyypia, Robbie Fowler, Jamie Carragher, and Luis Garcia, bringing the spirit of the club to life.
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